Without further ado, here’s the new Millheim.

Today to Sunday, the town hopes to introduce itself to the rest of the county with a first-time festival. “Meet Millheim” will feature retail discounts, gallery displays, live music, local foods, puppet shows and even a duck race.

“It’s about getting folks out here who haven’t experienced the town,” said Dana Morrison, assistant manager for the Green Drake Gallery and Art Center.

Millheim Business Community, a merchants association formed last year, thought of the event about three months ago. The idea is to communicate that the downtown has become a “destination” with a mix of restaurants, galleries and shops, said Martha Hoffman, owner of the IngleBean Coffee House and an event organizer.

“It has options for things to do, places to eat, stores to shop,” Hoffman said.

The festival starts today at 7 p.m. at the Green Drake Gallery with a harp recital. An hour later, a concert by Mountain Minstrelsy takes place at St. Luke’s Cultural Center.

Saturday will bring a full of day of events, starting at 10 a.m. with the traditional Millheim Farmers Market open until 3 p.m. More local food will be available for tasting at the Pennsylvania Association of Sustainable Agriculture’s open house all day.

The Green Drake will present artist demonstrations and children’s crafts from 10 a.m. to 2 p.m. At noon, visitors can cheer on rubber ducks bobbing along during the town’s mill race. A puppet show starts two hours later at the Ingle- Bean Coffee House, followed by a puppet-making workshop.

For the rest of the afternoon and on Sunday, concerts will take place at the gazebo in the town park, Penns Valley Outfitters, the Green Drake and Elk Creek Cafe & Aleworks. For more information, visit the festival’s Facebook page at www.facebook.com/meetmillheim.

Chris Rosenblum can be reached at 231-4620. Follow him on Twitter @CRosenblumNews