‘Pave It Forward’ campaign starts slow; officials looking for more public outreach

mmorgan@centredaily.comNovember 6, 2013 

Fields22

Construction continues on Memorial Field, October 10, 2013. State College Area School District will host a re-dedication ceremony of Memorial Field on Friday.

NABIL K. MARK — CDT file photo Buy Photo

— After a slow first few weeks in its “Pave It Forward” campaign, the State College Area School District is looking to ramp up its efforts to raise money for Memorial Field.

Business Administrator Randy Brown said the numbers have been low so far without much public outreach, but district officials will be reaching out to more alumni and community members.

“We’re pulling some people together in the next week or so to further design our strategies to how were going to attack it,” he said.

The $250 bricks will be inscribed with names and placed along Fraser Street next to Memorial Field. The district is looking to raise at least a million dollars, which will be put toward more Memorial Field construction projects, such as the renovation of the bleachers on the east side of the field.

Superintendent Bob O’Donnell said the district will be putting together an outreach team made up of parents, Citizens Advisory Committee members, employees and others from the community. He said they’ll be instrumental in deciding which actions to take.

“That group of people is a key piece to bringing some energy to the campaign,” he said.

Though alumni and current students will be a big group to reach out to, Brown said they won’t be the only ones.

The district will also reach out to local residents who don’t have a connection to the school, but realize Memorial Field is a community asset and want to pitch in.

“We are really hoping that people that have an affinity or connection to the State College school district will see this as an opportunity to memorialize family and friends,” he said.

Anyone wishing to purchase a brick can call the district’s business office at 231-1021 or go online to scasd.org/buyabrick.

Matt Morgan can be reached at 235-3928. Follow him on Twitter @MetroMattMorgan.

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