The impact of the NCAA having lifted the bowl ban on Penn State wasn’t just felt by the team, students and fans.
Some businesses have already benefited.
The Family Clothesline on East College Avenue rolled out three new T-shirts that exclaim “We’re Back” on the front.
“We found out like everyone else yesterday,” said Caroline Gummo, the store’s apparel buyer. “We were over the moon excited and wanted to capture the moment and emotion that Penn State fans are now feeling that Penn State is back, Penn State has its scholarships back, Penn State is bowl eligible, Penn State can compete for the Big Ten championship, so watch out for us.”
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Gummo said the store wouldn’t get too far ahead of itself as no Big Ten championship T-shirts are in the works yet but that it would be a welcome business opportunity.
“Whenever Penn State goes to a bowl game or the Big Ten championship, it creates an opportunity to create and sell merchandise specifically for those events,” Gummo said. “We’ll cross that boundary when we get there. We’re only two games into an exciting season, and we’re hopeful that they’ll go far.”
Steve Moyer, the store manager of Lions Pride, said in an email that his store would also benefit from the lifted sanctions.
“The lifted bowl ban and the reduction (in sanctions) is wonderful news,” Moyer said. “Lions Pride is very excited for the future of Penn State football and is very grateful for the coaches, players and fans that have stood by the program the last few years. This will certainly have a positive impact on not only our store, but our entire community.”