Aaron Carter elects to rebuild fan base in State College

Pop singer Aaron Carter will return to State College on Nov. 4 for the third time in an effort to rebuild his fan base.
Pop singer Aaron Carter will return to State College on Nov. 4 for the third time in an effort to rebuild his fan base. Photo provided

The third time might be a charm for multi-platinum selling artist and former teen idol Aaron Carter. He will return to State College on Election Day for his third performance at Levels Nightclub. The show, which will feature two dancers, a DJ and a live drummer, will include popular songs from Carter’s catalog as well as music from his new album.

“Aaron Carter’s Wonderful World Tour” is promoting new music, including the pop single “Ooh Wee,” which was released Oct. 14. Carter’s first single in more than 10 years, “Ooh Wee” was produced by Grammy Award-winning producer and songwriter Aaron Pearce, who has worked with performers such as Michael Jackson, Stevie Wonder, Celine Dion, Jennifer Lopez and Justin Bieber.

Carter first came to fame as a pop and hip-hop singer in the late 1990s, establishing himself as a star among pre-teen and teenage audiences. He began his career in music when he was 6 years old, as the lead singer of a local band called Dead End.

Despite his success at such a young age fronting and opening for pop bands including The Jets and the Backstreet Boys, Carter, 26, has faced many legal, financial and personal troubles over the past several years. But Carter said he has worked hard to regain control of of his career and said he is optimistic.

“I am definitely seeing a resurgence,” he said. “I’ve put a lot of effort into this.”

So what is the draw for a has-been teen sensation trying to re-establish his career in a small college town in the middle of Pennsylvania? Ultimately for Carter, it’s about his relationship with his fans, and a college crowd on the Penn State campus is a great place to start.

“I have to rebuild my relationship with (the fans), basically,” he said. “That’s my way of doing it — continuing to market myself in places that most people wouldn’t think of normally. That’s kind of the approach I take.”

Although Carter has performed almost 100 shows since his last stop in central Pennsylvania, he said he’s anxious to get on stage and try out some new music on the college club circuit.

“It’s really hard for me to remember what it was like because it’s been a while,” he said.

Carter writes a lot of his own music and also produces, but if there is one person he could work with, he names a certain teen idol from Ontario, Canada.

“I would be interested in working with someone like Justin Bieber,” he said. “I think that would be really cool.”

If there is a resurgence in his still-young career, Carter said he knows that the hard work he has done will eventually pay off and will continue to be a growing and learning process no matter what path he decides to take.

“Personally, my music is allowing me to live my dream and tour and perform — (to do) what I love,” he said. “Professionally, it’s allowing me to improve and better myself. My main goal is to see as many fans as I can and re-introduce myself to as many people as I can.”