Bits of Business: New magazine markets I-99 corridor
An annual magazine was recently launched to help spur development along the I-99 corridor.
The I-99 Corridor Economic Development showcases the site-selection advantages of Centre, Blair and Bedford, the counties that constitute the I-99 corridor, which is home to Penn State and manufacturers, life science firms, technology-based companies and materials-related industries.
Chamber of Business and Industry of Centre County President and CEO Vern Squier, Altoona-Blair County Development Corp. President and CEO Marty Marasco and Bedford County Development Association President and CEO Bette Slayton announced the new publication Tuesday.
“The magazine will serve as a great ‘leave behind’ to reinforce our message to consultants and corporations that the region has much to offer businesses looking to locate here,” Squier said in a press release. “The project also reflects our commitment to work together as a region even as we continue efforts to strengthen our own local communities.”
The magazine was produced in partnership with Journal Communications, a custom content company specializing in economic development marketing, and will be mailed to site selectors, business relocation consultants and corporations. The publication will also be available at trade and industry shows.
Making a home for butterflies
Butterflies are most abundant in the summer, but sometimes development takes away from their natural habitat.
Eclipse Resources, based in State College, decided to give back to the environment in the way of a Monarch Butterfly Way Station at every company office and unconventional well site in Ohio. The company said in a press release that Boy Scouts and Girl Scouts, FFA and 4-H children participated in the field installation of the way stations.
Closer to home, the children and grandchildren of headquarters employees on Old Gatesburg Road kicked off the project with a cookout and butterfly garden installation.
“Not only is this program keeping with Eclipse Resources’ tradition of environmental stewardship far and above what is required by law and regulation, it is a wonderful project for the communities in which we work and an excellent educational activity for the children,” the release said.
Loaded Creative earns Telly Awards
Corporate video and television advertising takes a lot of understanding to portray a client’s brand and vision.
Loaded Creative seems to have it figured out.
The Bellefonte-based company recently won two Bronze Telly Awards at the 36th annual National Telly Awards, which recognizes film and video productions, Web commercials, videos and films, and local, regional and cable TV commercials and programs across the country. Loaded Creative earned its awards for the company’s 85th anniversary video for Lycoming Engines and another for producing a TV commercial for Alpha Fire Company.
“We’re proud of our work and honored to have it recognized once again by the Telly Awards,” Loaded Creative owner Mark Dello Stritto said. “A lot of collaborative effort went into each of these projects, and our clients should be equally proud of the unique statements we helped them to create.”
Lycoming Engines, based in Williamsport, is a manufacturer of general aviation aircraft engines. Its 10-minute corporate history film, “History. Making. Engines.” made its debut at the 2014 EAA AirVenture Show in Wisconsin and was conceived, written and directed by Loaded Creative and co-produced, filmed and edited by Millheim-based DH Productions.
Alpha Fire Company’s 30-second TV commercial, “Who We Are,” first aired last fall and features Alpha members transforming into firefighters while working their day jobs. The spot was conceived, written, directed art and produced by Loaded Creative with Pittsburgh-based Jesse Colazzi Productions handling the shoot and edit of the video.
This story was originally published July 24, 2015 at 12:57 AM with the headline "Bits of Business: New magazine markets I-99 corridor."